Promoting market opportunity at the Base of the Pyramid (BOP). The poorest of the poor- 4 billion population of the world make up the base of the economic pyramid. How to link these poor people to the market? Without linking to the market, the subsistence livelihood can not be transformed to more market oriented lifestyle. Following is the case of Vietnams. A proceeding of conference. download ...
http://www.markets4poor.org/sites/default/files/file/Publications/M4P1/BOP_eng.pdf
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